Adidas

@adidas·Brand· SportswearChecking live…Mentions every 14 days11mentions · 7 days

Watching

Follower trend

Who is mentioning Adidas on Instagram?

Public posts tagged #adidas

10 posts in the last 7 days

16 more posts from the last 30 days. Signed-out readers see the last 7 days. Sign in free to see the rest.

What people say about Adidas

How it lands

62 mentions of Adidas over the last 90 days, one tone each.

  • Positive2744%
  • Neutral3556%
  • Critical00%

What they talk about

The same 62 mentions by subject, most common first. One label per post, so the bars count posts.

Named in passing
19
Campaign, collab or event
11
How it performs
10
Packaging and design
7
Where to buy
7
Part of a routine
4
Gift or haul
3
Price and value
1

Subjects come from a fixed list of 14, so the same thing is counted the same way every run. A post is labelled once and only on what its caption says about Adidas. Posts with no caption are not labelled rather than being counted as saying nothing.

Searching for something this feed does not cover? Search Adidas mentions live with your own keywords on Monitor Mentions.

Adidas in the news

Articles and press releases that name Adidas, newest first, linked to the publisher. Last checked 22 Oct 2026.

Recommended by AI assistants

We ask ChatGPT and Gemini the questions shoppers ask about each category Adidas sits in, once a month, and record which brands they name, in order. Answers vary from one run and one person to the next, so each line is one answer on the date shown, not a score.

Sportswear brands

  • ChatGPT named Adidas #2 for “What are the best sportswear brands?” · asked 22 Oct 2026 After Nike.
  • Gemini named Adidas #2 for “What are the best sportswear brands?” · asked 22 Oct 2026 After Nike.
  • ChatGPT named Adidas #2 for “Which sportswear brand would you recommend for a first-time buyer?” · asked 22 Oct 2026 After Nike.
  • ChatGPT named Adidas #2 for “What are some popular sportswear brands people love right now?” · asked 22 Oct 2026 After Nike.
  • Gemini named Adidas #2 for “What are some popular sportswear brands people love right now?” · asked 22 Oct 2026 After Nike.
  • Gemini named Adidas #3 for “Which sportswear brand would you recommend for a first-time buyer?” · asked 22 Oct 2026 After Under Armour and Nike.
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How is Adidas doing on Instagram?

@adidas has 29.8M followers, which is #2 of 43 measured sportswear brands.

Top Sportswear brands

By mentions in the last 7 days · Adidas highlighted

On Running20Comet16Alo Yoga14Columbia13Golden Goose12Adidas11Autry10Karhu10

Profile details

Updated 2026-10-23

Followers29,834,827
Following1,061
Total posts1,709
Avg likes—
Avg comments—
Followers per post17.5K

How many Instagram followers does Adidas have?

Brand · Sportswear · @adidas

Adidas is the German sportswear giant behind the three stripes, outfitting athletes and streetwear culture alike since 1949.

On Instagram, @adidas reaches 29,834,827 followers. That makes it #2 of the 43 sportswear brands we track, and #19 of 836 overall. The account has published 1,709 posts, roughly 17.5K followers for every post in the grid.

Frequently asked questions

Can I see Adidas's follower growth over time?

Yes — we have 8 daily readings for @adidas, charted on this page.

What is Adidas's official Instagram handle?

Adidas's official Instagram account is @adidas (instagram.com/adidas).

Who are Adidas's closest competitors on Instagram?

Among sportswear brands, the accounts closest to Adidas by audience size are Allbirds (513K followers), Alo Yoga (3.9M followers), Alphalete (1.3M followers), Arc'teryx (2.1M followers).

Roadmap

What features do YOU want?

Tell us what would make this page worth paying for, for Adidas or any other brand. It goes straight to the person building it.

No account needed. One line is plenty.

Every figure on this page is read from Instagram via our data provider and stored with the date it was taken. Where a reading does not exist yet we show — rather than an estimate. Engagement rate is (average likes + comments) ÷ followers.