Huel
Watching
Follower trend
Who is mentioning Huel on Instagram?
Public posts tagged #huel
5 posts in the last 7 days
3 more posts from the last 30 days. Signed-out readers see the last 7 days. Sign in free to see the rest.
Who posts about Huel
12 accounts we have caught mentioning Huel, 2 of them more than once. Most posts first.
Searching for something this feed does not cover? Search Huel mentions live with your own keywords on Monitor Mentions.
Huel in the news
Articles and press releases that name Huel, newest first, linked to the publisher. Last checked 22 Oct 2026.
- Watch Huel CEO on Danone Deal and Expansion to US Retail - Bloomberg
Huel CEO James McMaster discusses Danone’s roughly $1.2 billion acquisition of the UK-based meal-replacement and protein-shake maker. He says Huel established local manufacturing and warehouses when it entered the U.S. about eight years ago, and has since grown internationally; the company views Danone as the right partner to take it to its next stage. He speaks with Romaine Bostick on "The Close."
- Huel ad banned for suggesting its products could replace all conventional food
The advertising watchdog said that viewers could assume from the ad that replacing all normal food with Huel was "nutritionally appropriate".
- Huel adopts Greiner Packaging’s K3 solution for hot meal range
The cardboard sleeve is printed in vibrant colours and includes UV spot varnish.
Recommended by AI assistants
We ask ChatGPT and Gemini the questions shoppers ask about each category Huel sits in, once a month, and record which brands they name, in order. Answers vary from one run and one person to the next, so each line is one answer on the date shown, not a score.
Food and drink brands
Not named in 6 answers about food and drink brands, asked 22 Oct 2026.
How is Huel doing on Instagram?
@huel has 516K followers, which is #73 of 392 measured food and beverage brands.
Top Food and Beverage brands
By mentions in the last 7 days · Huel highlighted
Profile details
Updated 2026-10-23
Similar accounts
Trending in Food and Beverage →How many Instagram followers does Huel have?
Brand · Food and Beverage · @huel
Huel is the British nutritionally complete food company founded by Julian Hearn in 2015, selling powders, ready-to-drink bottles and bars in over a hundred countries.
On Instagram, @huel reaches 515,729 followers. That makes it #73 of the 392 food and beverage brands we track, and #358 of 836 overall. The account has published 2,275 posts, roughly 227 followers for every post in the grid.
Frequently asked questions
Can I see Huel's follower growth over time?
Yes — we have 5 daily readings for @huel, charted on this page.
What is Huel's official Instagram handle?
Huel's official Instagram account is @huel (instagram.com/huel).
Who are Huel's closest competitors on Instagram?
Among food and beverage brands, the accounts closest to Huel by audience size are Activia (8.6K followers), Al Arz Tahini (5.9K followers), Alani Nu (1.5M followers), Alexander Brewery (7.2K followers).
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Every figure on this page is read from Instagram via our data provider and stored with the date it was taken. Where a reading does not exist yet we show — rather than an estimate. Engagement rate is (average likes + comments) ÷ followers.