SUGAR Cosmetics
Watching
Follower trend
Who is mentioning SUGAR Cosmetics on Instagram?
Public posts tagged #sugarcosmetics
5 posts in the last 7 days
| Post | Author | |||
|---|---|---|---|---|
| @_tusharwithriaaa_ | 2026-10-20 | 5 | 0 | |
| @sonakshi__28_ | 2026-10-18 | 169 | 85 | |
| @theshreyaaacore | 2026-10-18 | 1.1K | 178 | |
| @diamond_girl9867 | 2026-10-18 | 3 | 8 | |
| @kanchi_parab | 2026-10-18 | 99 | 6 |
12 more posts from the last 30 days. Signed-out readers see the last 7 days. Sign in free to see the rest.
Who posts about SUGAR Cosmetics
12 accounts we have caught mentioning SUGAR Cosmetics, 1 of them more than once. Most posts first.
@styleandstrikebytamannaTamanna | Beauty • Fashion • Lifestyle Creator India2 posts9 likes
@_krithikuttathil✓krithi kuttathil❤1 post25.5K likes
@arnakshi_kashyap✓Arnakshi Patgiri1 post10.5K likes
@dede.ee.eAthira Vinod1 post2.1K likes
@meenal_rastogi✓Meenal Rastogi | Beauty & Fashion1 post1.6K likes
@piyanshimehra✓Piyanshi1 post1.3K likes
@skincareroutine______A R C H A N A1 post1.1K likes
@theshreyaaacoreShreya Singh1 post1.1K likes
@therprglobetalesfamily✓Pragya Raja Rudrakshi | Travellers | Family Content Creators1 post1K likes
@ca.bhagyashreethakkar✓CA Bhagyashree Thakkar • Finance1 post893 likes
@pakeeza_emporium_✓Harmilan Singh1 post699 likes
@nexs_bizNexs1 post181 likesSearching for something this feed does not cover? Search SUGAR Cosmetics mentions live with your own keywords on Monitor Mentions.
SUGAR Cosmetics in the news
Articles and press releases that name SUGAR Cosmetics, newest first, linked to the publisher. Last checked 22 Oct 2026.
- Fewer stores, fewer SKUs, sharper focus: Inside Sugar Cosmetics’ makeover after Rs 250 crore capital lifeline- Moneycontrol.com
After years of chasing scale, Sugar is halving its retail footprint and cutting SKUs, with A91 Partners set to pump in an additional Rs 105 crore in the coming months. Sugar co-founder Kaushik Mukherjee opens up to Moneycontrol for the first time about the missteps behind the brand’s aggressive expansion and the strategy to stage a comeback. Sugar’s story is a cautionary tale of unchecked growth.
- Sugar Cosmetics raises Rs 144.5 crore from A91 Partners at sharp valuation cut- Moneycontrol.com
The latest funding round values the D2C beauty brand at around Rs 755 crore, well below its peak valuation of nearly Rs 3,000 crore.
- SUGAR Cosmetics Raises ₹145 Cr From A91 At A Near 80% Valuation Cut
D2C beauty and personal brand SUGAR Cosmetics has raised ₹144.47 Cr ($15.3 Mn) in a fresh equity round from VC…
- Behind Sugar Cosmetics’ down round: Valuation set to fall 80% to Rs 500-600 crore - The Economic Times
Sugar Cosmetics is raising fresh capital from existing investor A91 Partners at a valuation more than 80% below its peak. The funding comes as the D2C beauty brand battles mounting losses, falling revenues and the challenges of aggressive offline expansion.
Recommended by AI assistants
We ask ChatGPT and Gemini the questions shoppers ask about each category SUGAR Cosmetics sits in, once a month, and record which brands they name, in order. Answers vary from one run and one person to the next, so each line is one answer on the date shown, not a score.
Beauty brands
Not named in 6 answers about beauty brands, asked 22 Oct 2026.
How is SUGAR Cosmetics doing on Instagram?
@trysugar has 3.1M followers, which is #30 of 117 measured beauty brands.
Top Beauty brands
By mentions in the last 7 days · SUGAR Cosmetics highlighted
Profile details
Updated 2026-10-20
Similar accounts
Trending in Beauty →How many Instagram followers does SUGAR Cosmetics have?
Brand · Beauty · @trysugar
SUGAR Cosmetics is the Mumbai makeup brand founded by Vineeta Singh and Kaushik Mukherjee in 2015, built for Indian skin tones and sold online and in its own stores.
On Instagram, @trysugar reaches 3,115,246 followers. That makes it #30 of the 117 beauty brands we track, and #131 of 836 overall. The account has published 11,304 posts, roughly 276 followers for every post in the grid.
Frequently asked questions
Can I see SUGAR Cosmetics's follower growth over time?
Yes — we have 7 daily readings for @trysugar, charted on this page.
What is SUGAR Cosmetics's official Instagram handle?
SUGAR Cosmetics's official Instagram account is @trysugar (instagram.com/trysugar).
Who are SUGAR Cosmetics's closest competitors on Instagram?
Among beauty brands, the accounts closest to SUGAR Cosmetics by audience size are Ahava (65.5K followers), Al Haramain (159K followers), Alpha-H (160K followers).
What features do YOU want?
Tell us what would make this page worth paying for, for SUGAR Cosmetics or any other brand. It goes straight to the person building it.
Every figure on this page is read from Instagram via our data provider and stored with the date it was taken. Where a reading does not exist yet we show — rather than an estimate. Engagement rate is (average likes + comments) ÷ followers.