Pet Brands on Instagram: Followers, Engagement and Mentions
Every pet brand account we track, followers, engagement, and growth, ranked. Real figures only.
| 1 | The Farmer's Dog@thefarmersdog | 470K | 0.28% |
| 2 | Spot & Tango@spotandtango | 212K | — |
| 3 | Smalls@smallsforcats | 197K | — |
| 4 | Wild One@wildone | 194K | — |
| 5 | Jinx@thinkjinx | 99.9K | — |
What is being said about pet brands
Public posts mentioning any of the 6 pet brands we track, most recent first
Tis the season of @bark Halloween treats! These ones were SO good! 🤤 #barktreats #halloweentreats #dogtastetest #barkdogtreats #barkhalloween
We had to have some special guests for this one and honestly I don't know what they thought hahahah which should we do next 🤪🤍 #adventcalendar
Bark Subscription Box for Dogs - Pick your dog's size and the number of weeks! #barkbox #dogtoys #dogtreats Follow me on TikTok: sarahs_picks https://www.amaz
Cozy English Bulldog House 🏡 Available in 3 colors and sizes Link in bio 🔝 #englishbulldog
I love unboxing day! So much fun - but my fave is when Daddy throws the skeleton head! #unboxing #goldendoodle #puppies
Either your dog lives for the drama or they are the drama. Shop the BARK X @crocs collection now
A little keepsake for our almost one-year-old 🤍 Thank you @petitekeep for sending Penny Mae this adorable box! Such a special way to hold onto all the little t
Comment LINK and I’ll send you the link 👇 dog toys #dogtoys #ad #ad
I partnered with @girlscoutsla for their 2026 Fall Product Program because well, treats were involved. 😉😆 From September 25 through November 22, 2026, you ca
Louie was ALL IN for his @bark box… 🐾 Calming aids? ✔️ Breath-freshening sticks? ✔️ Toothpaste? (Rude.) 😂 A hysterical Halloween costume! 🎃 He was thrille
'Tis the season for treats, and I love sinking my fangs into @bonkers_pets Purr Pops! 🧛🏻♂️ This jack o'lantern-shaped Purr Pop is cute, tasty, and super cho
Grandpa’s Special Gift Box! 🎁❤️ | Thank You, Tevra! #Grandpa #Tevra #TevraBrands #GiftUnboxing #DogTreats
#ad Here is what I buy for my dogs each month & why the @petco Perks Membership is so worth it! 🛍️🐾 • Autoship = one less thing I have to remember, and it m
The most chaotic opening video you’ll see 😂😂😂 Thank you @bark 💜🎃🐾 #drmollysays #unboxing #bark
Taco’s favorite place to nap is officially his new bed! 😂💤🤍 Thank you @friendsforeverpets for this cozy bed! I think Taco has made it pretty clear that he n
Frequently asked questions
Which pet brand has the most Instagram followers?
The Farmer's Dog, of the 6 pet brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.
How do pet brands find out who is posting about them?
Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.
Where do the figures on this page come from?
Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.
Other categories
Figures are read from Instagram; an em dash means no data yet.